Nonprofit
4/7/16
Building Empathy
In the past year I’ve been involved with a few projects at Corona that involve evaluating programming for teenagers. One commonality across these projects is that the organizations have been interested in building empathy in teenagers. As I’ve been reading through the literature on empathy, I’ve been thinking about how building empathy should be a […]
By Kate DarwentRead More
3/22/16
Making improvements through A/B testing
Did you know that when you visit Amazon.com the homepage you see may be different than the one someone else sees, even beyond the normal personalized recommendations? It’s been widely reported how Amazon is continually tweaking their homepage by running experiments, or A/B tests (sometimes referred to as split tests), to tease out what makes a […]
By David KennedyRead More
3/9/16
Where are we now? The new next era nonprofit
I spent the other afternoon sitting around a large table chatting with professionals from across the sector about leadership, and the competencies that an effective leader will need in 2025. As we were chatting about today’s realities – and the social, political, technical and economic factors affecting nonprofits – it struck me that we’ve been here […]
By Karla RainesRead More
3/8/16
Turning Passion into Actionable Data
Nonprofits are among my favorite clients that we work with here at Corona for a variety of reasons, but one of the things that I love most is the passion that surrounds nonprofits. That passion shines through the most in our work when we do research with internal stakeholders for the nonprofit. This could include […]
By Mollie BoettcherRead More
2/17/16
Informal Research for Nonprofit Organizations
While Corona serves all three sectors (private, public, and nonprofit) in our work, we have always had a soft spot for our nonprofit clients. No other type of organization is asked to do more with less, so we love working with nonprofits to help them refine their strategies to be both more effective at fulfilling […]
By Matt HerndonRead More
9/8/14
The cautionary tale of 5 scary strategic planning mistakes: Part V – Don’t get too tuckered out
The scariest proposition is creating a strategic plan that inevitably doesn’t get implemented. Strategic plans are worth their weight in gold when they become a blueprint for future progress. As my final word to the wise, I advise leaders undertaking the strategic planning process to hold onto the momentum created by the planning process to […]
By Karla RainesRead More
9/3/14
Who you gonna call?
With Halloween approaching, we are writing about scary things for Corona’s blog. This got thinking about some of the scary things that we help to make less scary. Think of us as the people who check under the bed for monsters, turn on lights in dark corners, bring our proton packs and capture the ectoplasmic […]
By Beth MulliganRead More
8/26/14
The cautionary tale of 5 scary strategic planning mistakes: Part IV – Be willing to say “no”
When a strategy is too broad or too vague, then an organization struggles to devote resources to the appropriate priorities.
By Karla RainesRead More
8/21/14
The cautionary tale of 5 scary strategic planning mistakes: Part III – Dismiss unrealistic expectations
The process of setting strategy must to be concerned with the external environment - most notably with market, customer, industry and macro conditions.
By Karla RainesRead More
8/12/14
The cautionary tale of 5 scary strategic planning mistakes: Part II – Avoid side swipes
Your strategic planning process is in motion and... BOOM! Out of nowhere, another priority collides with the strategy, hijacking the process.
By Karla RainesRead More