Musings from the minds at Corona Insights. Sign up for our quarterly newsletter to always receive the latest content.

7/8/20

What is Statistical Significance?

What does statistically significant actually mean? Let’s drink some tea and find out.

By Jim PripusichRead More

7/1/20

Happy 20th Anniversary, Karla Raines!

20 years after she joined Corona, Karla continues to be a leader and influencer in the firm and in the community.

By Corona InsightsRead More

6/25/20

Denver Data Storytellers – Blended Storytelling Strategies

Corona Insights is pleased to be partnering with our friends at Denver Data Storytellers to put on a virtual event: Blended Storytelling Strategies!

By Corona InsightsRead More

6/23/20

What is NPS?

NPS is perhaps the most well-known metric in the world of satisfaction research, but as with many acronyms and jargon, what it actually is sometimes gets lost in translation. So, whether the term is new to you, or you just need a refresher, here is a quick overview of NPS.

By David KennedyRead More

6/11/20

VOC Research – Not Just for Volatile Organic Compounds Anymore

You’ve probably seen the acronym “VOC” here and there when it comes to marketing and customer research. We talk a bit about the “voice of the customer” in research strategy and help to clarify some of the confusion.

By Matt HerndonRead More

6/10/20

Corona’s Commitment

Our reflections on the events in our community and our commitment to equity and justice.

By Corona InsightsRead More