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Photo of employee David Kennedy

11/10/08

A pre-holiday break.

With some of us out on vacation and others out on business travel, it’s shaping up to be a busy week here at Corona.  As a result, our blog will be on vacation too until next Monday. Please look for new material soon!

By David KennedyRead More

Photo of employee David Kennedy

11/7/08

Coronal Flares

Its Friday, and we thought we’d share some fun, interesting, or just weird links that we’ve run across lately. Brand Tags.  Cool site for word associations with brands.  Pretty revealing how people associate brands.  Try it out and check out the results.  Careful…it can suck you in. Ning.  Create your own social network.  We saw […]

By David KennedyRead More

Corona Insights Logo

11/3/08

In-flight surveys

  A good indication that a survey is poorly designed is when it confuses two people who create surveys for a living.Such was the case on a recent flight from Atlanta to San Diego.Beth Mulligan, a fellow analyst, was sitting next to me on the plane and she asked me to take a survey because […]

By Joe FitzlerRead More

Photo of employee David Kennedy

10/31/08

LinkedIn launches online survey sample service

LinkedIn, a social network for business professionals (learn more here), last week announced a new service that allows researchers to access their database of members for research. This service provides access to business and IT professionals that are typically hard to reach through surveys, and with the extensive profiles of members, targeting specific groups will […]

By David KennedyRead More

Photo of employee David Kennedy

10/27/08

Another great tool…Twitter search

We blogged before about Google Trends and Google Insights, and now there is another online tool to add to your repertoire.  Twitter Search allows you see what the masses of microbloggers are saying about you, your brand, or anything else you can imagine. Another great way to get a pulse of what is being said […]

By David KennedyRead More

Corona Insights employee Kevin Raines

10/24/08

Service and the airlines

This is the sixth and final post on our recent trip to Africa.  To see the our other posts, click here.  I’m writing this blog on a business trip, sitting in the middle row of a packed plane.  I’ve just been offered a drink for a cost of two dollars, and I paid $15 or […]

By Kevin RainesRead More