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12/5/08
Just released – “Generous Colorado: Why Donors Give”
Corona is pleased to share some recent research conducted on behalf of the Colorado Nonprofit Association. Corona has been a long time partner with the Colorado Nonprofit Association and yesterday morning marked the official release of two reports on individual giving in Colorado (Corona researched and assisted with writing the report, “Generous Colorado: Why Donors […]
By David KennedyRead More
12/1/08
Award winning client makes us proud
Clínica Tepeyac, a Denver-based nonprofit that provides health care and preventive health services, won the El Pomar Award of Excellence in the area of self-sufficiency last week.This award, by one of Colorado’s private foundations, recognizes nonprofits and community leaders in 11 different categories.The process is competitive and the award much sought after as a symbol […]
By Karla RainesRead More
11/26/08
Corona’s 500th Project
With the notice of a project win today, Corona Research has just won our 500th project! We hit that mark in (only) 490 weeks of existence. Yes, we’re number people. In the spirit of the Thanksgiving holiday, we would like to thank our clients, partners, contractors, and even just friends of Corona for making us […]
By David KennedyRead More
11/24/08
Obama plus the Internet = A new strategy for political engagement
President-elect Barack Obama’s campaign is garnering attention for engaging millions of Americans in the political process. Not only did his campaign reach new heights in terms of the amount of money raised, and the number of people involved and connected, it has reshaped the political industry. The October 2008 Harvard Business Review includes a thought-provoking […]
By Karla RainesRead More
11/20/08
Long surveys
I heard the following conversation a few nights ago while on the bus ride home between the bus driver and a passenger regarding a survey that RTD was administering to a few riders on each bus. “That survey was like a book.” “It even had chapters.” “I think they get paid by the question.” Of […]
By David KennedyRead More
11/17/08
Importance of market research in an economic downturn
The economy is on a downturn and, with businesses bracing for the effects, you’ve probably been hearing plenty of strategies for how to thrive during this tough period. And the foundation for any good strategy is good information. Market research is just as important, if not more important, during a tough economy. When times are […]
By David KennedyRead More