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Synergistic Business Model

Dynamic Sector. 21st Century Framework.

Nonprofit business models describe how organizations operate. Sounds simple, right? Imagine if you had a clear narrative to share with board, staff, and key stakeholders. A description that guides strategic decision making and inspires creative thinking.

If anything, our experience has taught us that most nonprofits don’t understand their business model –this especially applies to boards of directors. This blind spot leads to hasty decision making, diminished results and less-than-optimal performance.

This is why Corona Insights developed the Synergistic Business Model, an easy-to-use framework for today’s nonprofits. It’ll help leaders and staff (re)design and improve business models in three simple steps.

Slide 1
STEP 1: ORGANIZE

Step 1: Organize

The first step is to build a common understanding of your current business model and reveal opportunities to strengthen, refine and/or innovate. Corona’s Synergistic Business ModelTM has three components:

  • Program Development
  • Financial Resources
  • Community Engagement
Program Development

Program Development

Distinct programs that meet a compelling need and demonstrate results per the mission

Financial Resources

Financial Resources

A sustainable financial model that supports annual operations and long-term growth and sustainability

Community Engagement

Community Engagement

An engaged community that champions the mission by volunteering, evangelizing and investing

STEP 2: OPTIMIZE

Step 2: Optimize

Optimize the components of your business model to find the untapped potential and alignment among your programs, financial resources and an engaged community

But don’t stop there…

STEP 3: SYNERGIZE

Step 3: Synergize

Identify synergies between the components and harness your organization’s untapped potential

Synergizer – A singular approach that leverages all three components of the business model to achieve greater results

Get Started Now

Corona Insights has developed a suite of services to help you organize, optimize and synergize your business model. Contact us to find out about:

  • Introductory webinars—get the basics from the comfort of your office
  • Synergistic Business Model™ workshops—interactive sessions to learn how to organize, optimize and synergize your business model
  • Synergizer Sessions—tailored workshops with your organization

Learn more about the Synergistic Business Model™ in action.

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