Corona Insights, Inc.

Radiance Blog

Categories > Chronicling Corona

 

Three recent projects from Corona Insights

Add to news too…

Corona presents at NAST conference
Corona conducts research with a wide variety of organizations, but we frequently find ourselves working with membership organizations to help them better understand the needs of their constituents.  Recently, Corona was contacted by one such organization – the National Association of State Treasurers (NAST) – to help them [...]

The Strategic Marketing Process (and how market research can inform it)

Thank you to everyone who attended today’s breakfast roundtable, Resonate with Your Audience: How Research Informs the Stages of Strategic Marketing, given by Corona’s Leo Lewis and hosted in conjunction with Colorado Business Marketing Association (BMA).
We had a great turnout and hope everyone took away at least one meaningful insight.
Click here to download the slides [...]

Strategic Synergies

At Corona, we’ve learned that issues are never without context and solutions are never siloed. These synergies can be tools and using them requires a team effort. In the world of strategy, we strive for 1 + 1 to equal more than 2.
It is in this spirit that we wish to recognize the University of [...]

Welcome Todd!

New Year, new analyst.  Corona Insights rolls out the welcome mat for Todd Stoltenberg and welcomes him to the market research team.
Todd comes to Corona from Nebraska where he worked for a market research firm as research associate, mystery shopper manager, and project manager.
Todd has already been busy answering the staff’s questions, such as [...]

Corona Insights’ Leo Lewis presenting at the Business Marketing Association breakfast

Corona Insights will partner with the Business Marketing Association on January 28th to present Resonate with Your Audience: How Research Informs the Stages of Strategic Marketing.
Any smart marketer knows the crucial role market research plays in crafting strategy. But the lines are blurry between the modes of research that are best for answering tough questions [...]

The Corona-tini

In the spirit of spreading insights, we share the Corona-tini recipe, recently unveiled at the Corona holiday party.

2 parts orange juice
1 part lemonade
1.5 parts orange flavored Vodka (or 2 parts if you want extra insights!)
1 part triple sec

Mix, shake with ice and pour! (and, of course, enjoy responsibly)
For a twist, replace OJ with pink grapefruit [...]

Corona Insights’ Holiday Answer Generator

We answer our clients’ important questions all year long.  For the holidays, however, we’re providing the Corona Insights’ Holiday Answer Generator for those still-somewhat-important-but-less-so questions, including:

Will I get a pony for Christmas?
Is Festivus really for the rest of us?
Will I shoot my eye out with the Red Ryder BB gun?
Will Snoopy win his holiday light [...]

Corona Insights on 9News

As previously promised, here is the recent news story on Corona Insights’ play and fundraiser as part of our 10th Anniversary celebrations and the unveiling of our new name.

WPFP(document).ready(function() {
//load player
$f(”saiweb_d8f0e4a518606c67c63c8ad15901b536″, “http://coronainsights.com/wp-content/plugins/word-press-flow-player/flowplayer/gpl/flowplayer-3.1.1.swf”, {
plugins: {
controls: {
buttonOverColor: ”,
sliderColor: [...]

Maintaing a neutral balance

Sometimes the projects we work on at Corona Insights go unnoticed by the general public.  The recent follow-up study about an occupancy ordinance in Fort Collins, however, was not one of these projects.  In 2006, Corona conducted the initial study about the rental market impacts of limiting the number of unrelated people who can live [...]

And the Oscar goes to…

Three weeks ago today Corona Research officially became Corona Insights.  Thanks to everyone who attended our play and benefit that evening and to everyone who has provided such positive remarks!
Corona’s 10th Anniversary play, “My Corona” and fundraiser for the Curious Theatre was a huge success.  In total, $4,500 was contributed to the theatre!
Below are a [...]