Radiance Blog

First, let me say, “Happy March Madness” to all of our followers as the men’s NCAA basketball tournament kicks off today.  We’re all in the office working today at Corona—still settling into the new space—but that doesn’t mean we can’t talk about the tournament every once in a while, right? Here’s a graph from ESPN.com [...]

Corona Insights loves a celebration. We also love numbers. Naturally, we’re a fan of pi day. Today is March 14, or 3/14 (for those who need us to spell it out). The mathematical constant of pi, roughly equivalent to 3.14, is “the ratio of any Euclidean circle’s circumference to its diameter.” Pi is irrational, transcendental, and [...]

We always like to see our research in action. We especially liked the Colorado Municipal League’s (CML) recent videos highlighting the findings (pdf) from the most recent edition of the State of Our Cities and Towns for Colorado. Not everyone absorbs information by reading graphs and tables or even text in a report. Producing an easy [...]

As we closed the books on 2011, Corona was also wrapping up their 1001th project. We love numbers here at Corona, so could not let this milestone go unrecognized. We were pleased to learn that lucky project #1001 was for the Iliff School of Theology. Corona has engaged with Iliff since 2007 when we created [...]

Tomorrow (December 6)  is Community First Foundation‘s second annual Colorado Gives Day.  This 24-hour event is a special opportunity to “give where you live.” Last year, Colorado Gives Day exceeded expectations and their $1 million fundraising goal by raising $8.4 million. In 2010, about 540 nonprofits participted and 83% acquired new donors. This year, all [...]

Sort of. On Monday, the Denver Post featured Corona’s  founder and Principal, Kevin Raines,  and his cross-country run. No, Kevin hasn’t been on sabbatical hoofing it across America. He’s been tracking his daily mileage online. Kevin’s virtual run from Virgina to Oregon is made possible through the National Runners Health Study. He calculates  his daily [...]

Admit it, the title caught your attention.  That’s why I clicked on this story when digging up an article for another blog post. Which got me thinking: Why don’t research reports or other deliverables have names like this?  We should create curiosity and anticipation in our report titles. Now, read the article before reading the [...]

We all absorb information differently – some of us can look at graphs or tables, some prefer more pictorial visuals like infographics, and some even can read binary. While infographics are often creative masterpieces, the real power of infographics of course is to convey the impact of the data, not just the data itself.  I [...]

We don’t just like good research – we like seeing good research leading to real change in organizations. Take Porsche for example.  Through a “raft of market research” they learned that potential buyers are viewing Porsche vehicles as unfit for everyday driving and use. Porsche’s new campaign therefore is focusing on showing their vehicles in [...]

Oreo has long been known for its tagline of being “America’s Favorite Cookie” (and more recently the “World’s Favorite Cookie”) but now it has the data to say it is also the most “liked” cookie. This past Tuesday, the company completed its social media campaign to set the Guinness World Record for most Facebook “likes” [...]